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War On Woke

So what is the war on Woke? Is it even a thing and is woke even a thing? Urban Dictionary defines woke in various ways like : Woke Although an incorrect tense of awake , a reference to how people should be aware in current affairs. "While you are obessing with the Kardashians , there are millions of homeless in the world. STAY WOKE " by Lolak September 1, 2015 Flag Woke Umbrella term for individuals who are engrossed by social justice and thinks of themselves as saviors with a moral high ground , but remain willfully ignorant to the irrationality of their claims and the problems they create. These individuals give special treatment to certain minorities in hopes of ending racism and perpetuate mental illnesses as the norm. My son's woke kindergarten teacher taught him that he's actually a girl because he played with dolls . by sealcake May 27, 2022 Flag Woke $8$ An ox...

Gene editing of pets: The ethical dilemma!

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The RSPCA Royal Society for the Protection of Animals in the United Kingdom has warned that pets could be subjected to gene editing under a new government act, the Genetic Technology (Precision Breeding) Act 1 .  The act applies to all vertebrate animals, not only farmed animals, and it could lead to cats and dogs being gene-edited to include extreme features 2 .  Gene editing means alteration of the genetic material of a living organism by inserting, replacing, or deleting a DNA sequence, typically with the aim of improving some characteristic of a crop or farm animal or correcting a genetic disorder 3 . Gene editing is performed using enzymes that have been engineered to target a specific DNA sequence, where they introduce cuts into the DNA strands, enabling the removal of existing DNA and the insertion of replacement DNA 4 .  The most popular enzyme used for gene editing is CRISPR-Cas9 4 . Gene editing laws vary by country.  In Europe, gene-edited plants and anima...

How to Win Any Argument on Social Media, Every Time

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Allow me to demonstrate how to easily create a screen shot of a social media post, regardless of the content you wish to present. Any modern browser provides the functionality to manipulate the HTML and CSS content of a webpage and render it as the original. This method has been available for years and it is highly probable that many social media posts that are screenshotted are fraudulent in nature. It is recommended to utilize a laptop or computer with a browser that provides developer mode for this purpose. Here are the steps to follow: Step 1: Open a browser and navigate to a social media site, such as Twitter. Select a tweet that you wish to modify. In this example, I will provide instructions for Google Chrome, which can be easily adapted for other similar browsers. Step 2: Highlight the text or image of the tweet that you wish to alter. Step 3: Right-click on the selected content and click on "Inspect". Step 4: A window will appear displaying the HTML and CSS code of t...

Psychological Biases and Websites

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Psychological biases are mental shortcuts or errors that affect how we perceive, process and interpret information. They can influence our judgment, decision-making and behavior in various situations. Psychological biases can be conscious or unconscious, and they can result from cognitive limitations, emotional factors, social pressures or environmental cues³⁶. Some of the common psychological biases that influence human decision-making are: - Confirmation bias: This is the tendency to seek, interpret and remember information that confirms our existing beliefs or hypotheses. Confirmation bias can lead us to ignore or dismiss evidence that contradicts our views, and to overestimate our confidence and accuracy²⁶. - Availability heuristic: This is the tendency to judge the likelihood or frequency of an event based on how easily we can recall examples from memory. Availability heuristic can make us overestimate the probability of rare but salient events, such as plane crashes or shark atta...

"Darkest Ever Destiny 2" "Our product is 10 x better" How to Spot and Avoid Meaningless Comparators in Marketing

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Have you ever seen an ad that claims something like “Our product is 10 times better than the leading brand” or “Our service is faster than 99% of our competitors”? These are examples of meaningless comparators, which are vague and unsubstantiated statements that are used to generate hype and buzz around products or services. Meaningless comparators are often hidden in advertorials, which are advertisements disguised as editorial content. They may also be seeded to appear in various media sources by mostly hidden distribution networks, such as influencers, affiliates, or paid reviewers. The purpose of these tactics is to create a false impression of superiority and credibility for the product or service being promoted. But why do marketers use meaningless comparators? And how can consumers avoid falling for them? The main reason why marketers use meaningless comparators is because they work.  According to a study by researchers at Northwestern University 1 , buyers may infer that a ...

Mobile Phone Scams - What Happens When You Call Back?

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Mobile phone scams are a serious problem that affects millions of people every year. Scammers use various methods to trick you into giving them money, personal information or access to your device. Some of the most common types of mobile phone scams are: - Subscriber fraud: This occurs when someone gains access to your personal information and opens a mobile phone account in your name. They then rack up huge bills that you have to pay for⁴. - Stolen phones: Thieves can steal your phone and use it to make calls, send texts or access your online accounts. They can also sell it to someone else who may do the same⁴. - Cloning: This occurs when a criminal gains access to your mobile phone number and unique serial number. They then use this information to make calls or send texts from another device that appears to be yours⁴. - Text scams: These are messages that claim to offer you something for free, ask you to confirm your details, or urge you to click on a link. The link may lead you to a...

Is it a Godzilla Egg? The Mystery of the Giant Sphere on a Japanese Beach

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A strange sight greeted a man who was walking along Enshuhama Beach near Hamamatsu City in Japan. He found a huge brown metal sphere that had washed up on the shore. The sphere was about 1.5 meters (4.9 feet) wide and looked rusty and old⁴⁵⁶. The man reported his discovery to the local authorities, who sent a bomb disposal team to inspect the object. They performed an X-ray and found that it was hollow inside and had no explosive materials¹. They also confirmed that it was not radioactive³. But what was it? And where did it come from? The mystery sparked a lot of speculation and curiosity among the locals and online. Some people joked that it was an egg of Godzilla, the famous monster that has terrorized Japan in many movies¹². Others suggested that it was a mooring buoy, a device used to anchor ships or floating structures⁴. Some even wondered if it came from outer space or another dimension²⁵. The truth, however, may be more mundane than these wild theories. According to some experts...

How Political Parties Can Use Audience Segmentation, Data and the Web to Target Dishonest Ads to Voters

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Political parties are always looking for ways to win more votes and influence public opinion. One of the strategies they use is audience segmentation, which is a marketing technique that identifies and targets subgroups within an existing audience based on their common traits or needs¹². By using audience segmentation, political parties can tailor their messages and campaigns to appeal to specific voter groups and address their concerns. However, audience segmentation can also be used for unethical purposes, such as spreading dishonest ads that mislead or manipulate voters. Dishonest ads are those that are indecent, dishonest or untruthful³, such as making false claims, omitting important facts, using deceptive images or videos, or impersonating other sources. These ads can have a negative impact on democracy and trust in politics. How do political parties use audience segmentation, data and the web to target dishonest ads to voters? Here are some of the ways: - They collect data about...